For car dealerships, a “lead” signifies an individual expressing interest in purchasing a vehicle or a point of contact with a potential customer. The goal for dealerships is to generate as many leads as possible to increase sales. However, it’s crucial to recognize that leads are only valuable if they ultimately result in a sale. Without a Business Development Center (BDC), which specializes in converting online prospects into physical dealership visitors, leads may have limited significance.
It’s possible that dealership BDCs encounter challenges in handling internet leads due to the multitude of tasks they need to manage, such as online chats, outbound calls, handling inquiries, and fielding incoming sales calls.
In an interview with Brad on Fixed OPS Digital, Scott Davis highlighted three major issues with BDCs: the abundance of data sources, outdated manual processes, and reliance on desk phones. In essence, he emphasized that there’s a limit to how many tasks a BDC team can handle, which is understandable. However, this limitation can lead to missed opportunities with potential customers.
A Helping Hand
This is where AutoLeadPro.com’s Virtual BDC and lead verification services come into play. We provide crucial support to your existing Business Development Center within the dealership, ensuring that all interested prospective buyers receive prompt attention and are seamlessly transferred to your dealership. Our aim is to ensure that you only deal with prospects genuinely interested in purchasing a vehicle or we promptly replace such leads. AutoLeadPro’s VActive becomes your specialized virtual team member, working alongside you to boost sales.
While leads represent potential customers, it’s not guaranteed that all of them will make a purchase. The most common challenge with leads is verifying the accuracy of the applicant’s information.
Many times, dealerships invest both valuable time and resources in pursuing an applicant only to discover:
- Incorrect or disconnected phone numbers.
- The customer never applied for a loan.
- The applicant already purchased a vehicle.
- The application was completed solely to obtain a prize or reward.
By proactively calling, texting, and emailing every lead, the VActive Virtual BDC eliminates the dealership’s wasted effort in chasing these leads. When we engage with a live person on the phone, we promptly transfer the call to your dealership and send a text message, including the time for follow-up if a call is missed. VActive Virtual BDC acts as your dealership’s first line of defense, meticulously verifying each lead before it reaches your team. This, in turn, frees up your valuable time for other essential tasks.
Increased Sales Opportunities
Given the increasing number of suboptimal credit auto leads, particularly in the post-pandemic landscape, more individuals are seeking special financing options. When your dealership offers special financing, you can anticipate a higher influx of potential buyers. Through their innovative VActive Technology, they validate active phone numbers and email addresses, generate text messages, and make calls to connect with prospects. They also promptly replace leads that do not respond, increasing your chances of successful sales.
Connecting with leads can be challenging, especially when timing is crucial, as consumers with less-than-perfect credit often explore multiple options and make swift decisions.
VActive Virtual BDC ensures that we reach out to leads with whom you haven’t yet connected. We also diligently follow up on leads that missed a call, sending text messages and emails to deliver all qualified leads to you. Additionally, we follow up with applicants who may have missed appointments with the dealership, attempting to reschedule.
We’re Here to Assist You!
All these advantages are made accessible to you through AutoLeadPro. Our innovative VActive Live-Transfer system has proven to help dealerships overcome a significant hurdle: getting a live applicant on the phone and scheduling appointments. This simplifies the workload for your in-house Business Development Center, ensuring that high-quality leads receive the attention they deserve.
AutoLeadPro is at the forefront of lead generation and marketing agencies. We provide targeted subprime auto leads and special finance auto leads in real-time, specifically within your Area of Interest (AOI), featuring customers who are verified and ready to make a purchase. Our services empower automotive sales professionals by reducing the time spent chasing leads and allowing them to focus on selling to ideal new and used car customers.
Every lead we generate undergoes rigorous verification to weed out bad leads before they reach your dealership, ensuring that you only receive qualified applicants and eliminating the wasted time associated with pursuing unproductive leads. When we connect with a live applicant during verification, an AutoLeadPro VActive representative seamlessly transfers the applicant to your dealership to schedule an appointment.
On average, we achieve an impressive 70% connection rate. Our live transfer process is proven to bring more applicants to your dealership and boost car sales. Contact AutoLeadPro today for reliable leads at (888) 393-3071 or connect with us through our website.